Jordan Reichert is a representative for the Animal Protection Party of Canada.  He has ran in federal, provincial, and municipal elections in his hometown of Victoria, B.C.  Jordan brings a unique animal inclusive perspective to politics and social policy that puts the needs of people, animals, and the environment first.

A Candidate For People, Animals, and the Planet. 

"Only by extending our political and social thought beyond humanity can we build a a world where all life will flourish. That is the heart of compassionate politics."

- Jordan Reichert


Public policy that reflects the values, needs, and diversity of Canada.


Affordability is the most pressing issue facing citizens across Canada. To protect the identity, sense of community, and diversity of Canada, people need to be able to participate and live here.


* End subsidies to the oil and gas, and animal agriculture sectors.
* Reinvest those subsidies into communities, housing, and employment.
* Create a Guaranteed Basic Income for Canada.
* Reduce the cost of healthy foods to improve accessibility.
* Invest in the renewable energy sector to promote sustainable job growth.
* Advocate for a transition to a ecologically situated economic system.


Our stunning local environment is what makes Canada one of the best places to live on Earth. Environmental protection should be built into every level of public policy and be the foundation we enhance our community on.


* Oppose pipeline expansions that compromise the integrity of our shared environment.
* Create incentives for businesses and industry to transition from fossil fuels to renewable energy.
* End subsidies to polluting and environmentally destructive industry.
* Set ambitious climate action goals to make Canada a leader in slowing global warming.
* Create initiatives to educate people about the environmental impact of animal agriculture and encourage vegan lifestyle choices.


Poverty and the socio-economic disparity between the wealthiest and poorest in our community continues to grow. Everyone deserves to be treated with respect and dignity, and we must be compassionate in our approach to understanding and supporting those in need.


* Work to fight stigma and discrimination against those who are experiencing mental health, addictions, and homelessness issues.
* Build relationships with communities that need support and value their stories and experience.
* Empower people with knowledge and resources to obtain the services and support they need.
* Advocate for a basic living wage in Canada.


People need to be able to trust politicians and their government and know that they are governing in the community's best interest. Respect between government and residents will help foster positive communication and outcomes.


* Govern as a neighbour who shares the same joys and struggles.
* Listen to and implement community concerns when they are affected by public policy changes.
* Advocate for proportional representation at the federal level.
* Lower the voting age to 16.

Animal Inclusive

For the first time in Canada, we can build a society that is animal inclusive in its policy. We need a genuine representative for animals in parliament who understands the issues when they arise and also the solutions.


* Conduct a national inquiry into the status and treatment of animals in Canada.
* Pass legislation recognizing animals as sentient beings and a unique type of person.
* Remove animals from the property section of the Criminal Code.
* Create a Ministry of Animal-Human Relations to research, educate, and inform public policy to be inclusive of animals.

Indigenous Conciliation

We have a lot of work to do in communities across Canada towards indigenous reconciliation. In doing so, we must recognize that this relationship was always exploitative and instead of reconciling, or going back to a previous time, we must forge a new vision of Canada together.


*Work with indigenous communities and leaders to take meaningful steps towards conciliation.
*Deal immediately and urgently with the lack of appropriate resources (food, water, health care, etc.) on many reserves.
*Champion indigenous leadership and culture as a part of our political system.
*Recognize that our political system is colonial in nature and inherently undermines the sovereignty of First Nations communities.
*Build linkages between indigenous and settler communities to fight racism and stigma.

About Jordan


Born and raised in Victoria, B.C., Jordan is a mental health and addictions worker, animal advocate, and community organizer in his home town. In the fall of 2015, he ran in the Canadian federal election in Victoria, B.C. for the Animal Protection Party of Canada.

Jordan has worked as a marine electrician, in the service industry, for the Victoria Cool Aid Society, and has been employed at Island Health for the past 9 years as a mental health and addictions worker.  He co-organizes a number of organizations and events including the Vancouver Island Vegan Association, Vegtoria Veg Fest, Animal Advocacy Camp, Pets OK B.C., the View Royal Rabbit Rescue and the Victoria Horse Alliance.

In 2014, Jordan graduated with distinction from the University of Victoria with a double major in sociology and philosophy. After the 2015 federal election, Jordan became the West Coast Campaign Officer for the Animal Protection Party of Canada and is employed by the Animal Alliance of Canada.

He has written numerous papers, blogs, and given public presentations on political, animal and social justice issues. As well, he has often volunteered his videography, photography, graphic design, and editing skills to local environmental, social justice, and animal advocacy organizations in need of pro-bono support.

Jordan is an experienced community leader and advocate, and has presented to council many times on a variety of issues including budgets, infrastructure, banning single use plastic bags, promoting a guaranteed basic income, recovery services, animal advocacy, as well as affordable and pet friendly housing.

Although Jordan is not yet a city councillor, he is regularly contacted by residents in Victoria for his advice and opinion on a variety of issues affecting them in the community which he is happy to help with.



Have a question? Want to volunteer?  Contact me.


Events Calendar

Some of the events in the community Jordan will be attending and wants to share with his followers.

No event found!